JSC Cēsu alus has supplemented the line of the leading beer brand Cēsu Premium with a new beer variety Cēsu Premium Select, dedicated to the 810th anniversary of the city of Cēsu. Cēsu Premium Select is a high-quality premium class beer, filled in a 0.568 l glass bottle, with a special label indicating that the beer was brewed in honor of Cēsis. The excellent taste and quality of beer is ensured by world-class brewing technology and high-quality raw materials used in production.
Eva Sietiņsone, AS Cēsu alus board chairwoman: “Cēsu alus continuously invests in the development of new beer varieties and Cēsu Premium Select is one of this year’s novelties that we will offer to beer lovers. The specially brewed Cēsu Premium Select is our – Cēsu alus employees, česniks – dedication to our city on the important holidays. Our brewmasters have created a new beer variety with a more saturated malt aroma and hops bouquet in the aroma, which consists of a selection of classic hops. Cēsu Premium is the best-selling (according to research agency Nielsen) beer variety in Latvia, and I am sure that beer lovers will also appreciate the specially brewed Cēsu Premium.”
JSC Cēsu alus is involved in supporting and organizing the Cēsis 810 Cēsu city festival to be held in July, and will be happy to welcome city guests as part of the festival in order to educate them about the history of beer creation and allow the guests of the festival to get to know the brewing process. On the other hand, young people will have the opportunity to participate and watch the BMX, Inline and skateboard competitions, which will take place in the Dynamit skate park created by AS Cēsu alus.
